MORRISVILLE, NC – November, 2003 – Inkworks announces the release of the new “Looney Tunes: Back in Action” Premium Trading Cards based on the live-action adventure comedy from Warner Bros. Pictures. The upcoming film, which debuts on November 14th, stars Brendan Fraser, Jenna Elfman and Steve Martin, alongside Bugs Bunny, Daffy Duck and the famed Looney Tunes band of animated performers.

Set in a live-action world in which Warner Bros.’ beloved assortment of irreverent entertainers interact with human characters for maximum comic effect, the story unfolds on the Studio back lot and careens all over the map in time-honored Looney Tunes style. These celluloid heroes embark on a hilarious adventure that takes them from Hollywood to Las Vegas, Paris and the jungles of Africa in search of Fraser’s character’s missing father and the mythical Blue Monkey Diamond. Watch for celebrities in cameo roles including NASCAR racecar driver Jeff Gordon, professional wrestler Bill Goldberg and actress Heather Locklear.

“Looney Tunes: Back in Action” Premium Trading Cards consists of a 72-card base set that is packed with fun subsets including Movie Story cards, Character cards, and much more. In cooperation with Electronic Arts, three cards in the base set include "cheat codes" that unlock hidden features in the upcoming Looney Tunes: Back in Action video game for the PlayStation® 2 computer entertainment system and Nintendo GameCube™. One of these codes is exclusive to this card set. The release also includes special, randomly inserted bonus cards that collectors will love to get their hands on including:

Autograph Cards - One Per Box! – Autographed cards from Brendan Fraser (DJ), Jenna Elfman (Kate), Steve Martin (Mr. Chairman), Heather Locklear (Dusty Tails), Bill Goldberg (Mr. Smith), Don Stanton & Dan Stanton (The Warner Brothers) and Joe Dante (the director). (8 different cards – redemption cards inserted appx. 1:36 packs).

Official Looney Tunes Tours Puzzle Cards – A nine-card foil puzzle printed on shiny foil that creates a handy map to help you follow the wacky worldwide adventure. (9 different cards - Inserted appx. 1:11 packs).

ACME Cards – "If they work, it's a miracle!" Six cards featuring some of the Looney Tunes' favorite ACME products, printed on sparkly foil. (6 different cards - Inserted appx. 1:17 packs)

Box Loader and Case Loader Cards – Three different Do-It-Yourself flip card box loader cards (1 per display box) and one cool Daffy Batmobile™ case loader card (1 per case).

WAIT, THERE'S MORE! The first 300 cases sold include an additional case topper - an actual casino chip used in the filming of the movie with its own special die-cut authenticating card holder. There are three different versions of this special movie collectible.

Each pack of “Looney Tunes: Back in Action” Premium Trading Cards contains six premium trading cards and has a suggested retail price of $1.99. Display boxes contain 36 packs and are packed 10 per case. There is also a “Looney Tunes: Back in Action” collector album specially designed for the card set. In addition, 199 sequentially numbered uncut mini-press sheets of "Official Looney Tunes Tours” have been created as a unique part of this trading card collection.

Inkworks is an award-winning entertainment trading card manufacturer based in Morrisville, North Carolina. Current Inkworks licenses include ANGEL, SCOOBY-DOO, BUFFY THE VAMPIRE SLAYER, ANDROMEDA, THE X-FILES, SMALLVILLE, ALIAS, JUSTICE LEAGUE, CHARMED, and others. For a complete product release schedule, more information on Inkworks products or to find out how to get free collector cards, please visit the Inkworks web site at www.inkworkscards.com.

LOONEY TUNES, characters, names and all related indicia are trademarks of and © Warner Bros. Entertainment. (s03)

PlayStation is a registered trademark of Sony Computer Entertainment Inc. Nintendo GameCube is a trademark of Nintendo. All other trademarks are the property of their respective owners.

BATMOBILE ™ & ® DC Comics.

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